Do you know who your ideal customer is? Do you speak the same language? Book a power hour session using the calendar below
Do you want to know more about your customers? What are they looking for? How do they speak to each other? Are you speaking their language? How do you make your website appear in front of them when they search online? It’s more than just picking the keywords you think they are using.
If you do choose the wrong keywords, you can still get to the top of Google. But you’ll be standing on the top of a mountain with your customers standing on a different mountain.
Keywords will make or break an online marketing strategy. And honestly, keywords are not often what businesses think they are.